Printemps Comes to NYC

If you love a bit of Parisian flair with your fashion, then Printemps is the place to visit. Born in 1865 on Boulevard Haussmann in Paris, Printemps quickly made waves with its innovative take on shopping with its fixed pricing and window displays that were more art than advertisement. It wasn’t just about clothes, it was about experience, style, and turning shopping into a cultural event.

A French classic in a NYC frame

Over the years, Printemps became a cornerstone of French luxury retail. Known for championing young designers and embracing Art Nouveau architecture, it’s always mixed tradition with innovation. The name itself means “spring” in French, a nod to freshness, renewal, and a touch of elegance. It’s no surprise that the flagship store is now a historic landmark, drawing in locals and tourists alike for its ornate dome, dazzling interiors, and curated selection of high fashion and lifestyle goods.

Fast-forward to today and Printemps is making its grand entrance into the U.S. market with its recently opened New York City store which is the first outside Paris. This it’s not just any location, it’s located in a landmarked Art Deco building in the Financial District. The juxtaposition is simply delicious: French chic meets classic New York grit, all under one great looking roof. Think vaulted ceilings, restored mosaics, and a retail layout designed more like a visual journey than a department store.

It’s not just a store, it’s a visual dialogue between two cities

The NYC store isn’t a carbon copy of the Paris original. It’s been crafted with a New Yorker’s lifestyle in mind. Expect curated zones that highlight not just fashion, but also design, dining, and art installations. There’s even talk of spaces for events, pop-ups, and interactive experiences all designed to lure even the most retail-jaded Manhattanite. It’s Printemps, but with a bold American twist.

Beyond the fashion and flair, the interior design of Printemps NYC is a showstopper in its own right. Vaulted Art Deco ceilings, restored historic mosaics, and dramatic lighting create a space that feels both reverent and refreshing. It’s the kind of place that begs to be photographed and I did just that. 

History whispers from every mosaic tile and Art Deco curve

• Printemps NYC spans about 55,000 square feet.
• Its design was envisioned by designer Laura Gonzales.
• The iconic Red Room is adorned with mosaics by artist Hildreth Meière.
• There are 5 distinct food and beverage venues in the store.
• About 25% of the offerings are dedicated to French brands.

Printemps doesn’t just sell fashion, it curates experience

So if you’re wandering downtown and craving a blend of heritage and modern cool, step into Printemps. You’ll be standing in a space where old-world Parisian glamour is making its mark in the heart of NYC.